In March 2020, the COVID-19 pandemic struck, presenting a challenge like no other. The week of March 16th saw approximately 500 orders in production, dwindling to less than 50 by the week’s end. It was an incredibly difficult period, but Platinum’s commitment to its employees remained steadfast. Staying competitive in a constantly changing market required ongoing hard work, wise investments, and embracing new technologies. However, their primary focus was always on customer satisfaction and relationships. Reflecting on their journey, David and Marina shared valuable lessons. Due diligence is paramount, and always expect the unexpected, as evidenced by the COVID-19 outbreak. For those aspiring to follow a similar path, David and Marina offer this advice: “Pursue your passion, be prepared to work tirelessly, and make friends not enemies along the way.” As Platinum enters its next chapter, they remain committed to innovation and efficiency. They plan to bridge the gap between print and digital media, exploring growth opportunities in packaging, highly personalised digital print, and direct mail. Their vision is simple: to be an exceptional partner, a great company to be part of, and profitable all at once. Wyvill Garage, September 1988 The Platinum Team, 2023 Platinum Dry Ski Slope, 1992
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